Like many in the Market Research world, Ashley D’Annunzio found Market Research — and her talents for Qualitative — unexpectedly in college. It isn’t exactly a career that people seek out from a young age. But Ashley fell in love with the creativity, flexibility and innovative ways to connect and engage with those around her […]
In just a short time The Quirk’s Event Chicago will be kicking off at the Sheraton Grand! Our Lea Ben-Akiva, Executive Vice President of Growth and Innovation, will be in attendance at the event. This two-day gathering on March 27-28 (plus the Women in Research kick-off reception on March 26th) of client-side researchers and their […]
Market research firm AMC Global takes unique approach in welcoming staff and clients back into the office after remote working during the pandemic BLUE BELL, PA, UNITED STATES, February 22, 2023 -- AMC Global, an international custom market research firm specializing in launch strategies and brand tracking, has hired street painter and muralist Nate Baranowski […]
Custom market research firm AMC Global adds new leadership to qualitative team with addition of Ashley D’Annunzio, and hires new project director Shelbi Webb
Check out this round-up of our ongoing AMC Global study produced in partnership with OpinionRoute, a leader in insights process management. The consumer behavior study findings are designed to help clients and industry leaders navigate quickly changing consumer behavior through COVID-19 and beyond.
Study examines current shopping behavior during period of inflation and consumer opinions about who is responsible for increased CPG product prices AMC Global and OpinionRoute, a leader in insights process management, have released the latest wave of our ongoing consumer behavior study. The new findings look at how current price increases for consumer packaged goods (CPG) […]
Consumer market research firm AMC Global releases tip sheet to meet top consumer concerns regarding the sustainability arm of corporate ESG practices What: A tips and insights sheet “Consumers and Sustainability: Ways to Innovation and Communication” was published today by AMC Global, an international custom market research firm specializing in launch strategies and brand tracking.
TMRE in San Antonio in November was a cornucopia of knowledge and networking, and the learning continues with this week’s delivery of the All Things Insights / TMRE “Insights Spends and Trends Report.” This benchmarking report showcases how changing mindsets and spending patterns are manifesting in today’s world, and includes thoughts from innovation leaders like […]
We are looking forward to getting together with the hundreds of market research and consumer insights executives at TMRE in San Antonio this November to connect, network and learn what's new and next in research practices. Our Executive Vice President of Corporate Strategy and Innovation, Miriam Konz, will be there! TMRE works toward a common […]
Our ongoing consumer behavior study shows how corporate ESG initiative implementation and communication impact consumers AMC Global and OpinionRoute, a leader in insights process management, look at consumer expectations regarding corporate ESG “Environmental, Social and Governance” initiatives in the latest wave of their ongoing consumer behavior study. Many study participants share that Social initiatives should […]
Ongoing market research study shows corporate environmental, social and governance issues most impactful to Gen Z and Millennials AMC Global and OpinionRoute have released the latest wave of their ongoing consumer behavior study. The new findings uncover how consumer attitudes differ by generation—and by gender—regarding corporate “Environmental, Social and Governance” (ESG) matters.
Ongoing market research study sheds light on consumer priorities, feelings and behaviors surrounding critical environmental, social and governance issues AMC Global and OpinionRoute have released the latest wave of their ongoing consumer behavior study. The new findings uncover how corporate “Environmental, Social and Governance” (ESG) matters impact consumer behavior in the marketplace. The ESG issues […]
Last month, Food Industry Executive published an article by Jamie Feltes about three ways food and beverage companies are impacting sustainability metrics. The article, “Sustainable Food and Beverage Industry Practices Start with a Strategy,” looks at ESG goals like circular economy contribution, upcycling food, and company energy efficiencies.
Ongoing research into consumer behavior shows complex sentiments and brand perceptions surrounding sustainability practicesToday AMC Global released a new white paper, “How Your Brand’s Sustainable Practices Are Impacting Shopper Behavior.” The paper outlines the firm’s original research into consumer opinions and behavior in response to brand sustainability actions such as: environmentally friendly packaging; ingredient sourcing; […]
AMC Global’s ongoing research shows many consumers want sustainable products but price remains the top consideration when making a purchase decision AMC Global and OpinionRoute (a leader in insights process management) conducted the latest wave of their ongoing consumer behavior study to discover preferences and perceptions regarding product sustainability. Results revealed that while many want sustainably […]
AMC Global adds new talent to continue its high level of customer service and market research expertise for its global brand clients AMC Global, an international custom market research firm specializing in launch strategies and brand tracking, has added new members to its U.S. market research and project management teams. They have added five […]
The 27th annual Product Pacesetters™ report from Information Resources, Inc. (IRI®) was released last week. The report features the top new food and beverage and nonfood product launches. Some major trends in CPG product preferences were uncovered.
We are thrilled to get back into the conference circuit this year at The Quirk’s Event New York, taking place in July at Javits Center. Our very own Lea Ben-Akiva, Executive Vice President of Growth and Innovation, will be in attendance at the event. The Quirk’s Events are curated for the insights industry—featuring sessions on […]
We have all seen it on the store shelves and coolers, beverages with functional ingredients promising everything from heart health to better sleep to digestive support. Our executive vice president Miriam Konz writes about why we are seeing more and more functional ingredient additions to our beverages in her article for Beverage Daily, “Form AND […]
AMC Global’s ongoing research shows many consumers feel sustainability practices like recyclability and reduction of waste in manufacturing is importantAlong with our partner, OpinionRoute, we conducted the latest wave of our ongoing consumer behavior study to discover preferences and perceptions regarding adult beverages, particularly regarding sustainability. Results revealed sustainability impact on consumer purchase decisions ranks […]
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